What is Virtual Product Modelling? Complete Guide to VPM
November 30, 2021Leverage 3D Engineering Animation to Boost Your Trade Show Marketing Efforts
December 28, 2021IMTEX Exhibition 2022 is a flagship event of the Indian Machine Tool Manufacturer’s Association (IMTMA) and an extrapolating show exclusively for B2B machine tool industry players. It is one of the most reputable metals cutting and forming machine tool exhibitions in India attracting visitors and exhibitors from around the globe. With over 50 years of legacy, IMTEX showcases a pinnacle of advanced technological refinements shaping the industrial landscape. Exhibitors at the show offer a wide array of engineering products and machinery for various manufacturing solutions like turning, drilling, gear cutting, etc. The exhibition is the most lucrative opportunity to come into sight of your prospects and engage with them.
Are you heading to IMTEX Exhibition 2022? Ready to leverage this exciting opportunity for your win? Pondering over how to attract buyers at the exhibition? Well, 3D product animation could be your probable answer.
Why incorporate 3D Product Animation?
If you are willing to create an enormous, striking, and lasting impression on the audience, you need to put your product on the front seat and market it rightly. Whether you are launching a new product or exhibiting your established range of products, 3d product animation can help you escalate your product exposition to a greater level. Besides, 3d product animation will build your competitive strength and distinguish your booth from other exhibitors. Below we have gathered more insights on the utility and surprising benefits of incorporating 3d product animation at IMTEX Exhibition 2022.
- Influence of Visual Communication
You may not be able to take your product to the exhibition, and even if you do, you can’t display its functioning and usability then and there. That’s where 3d product animation can do the magic for you! 3d product animation creates photorealistic, life-like imagery and videos of your products to support your marketing efforts. You can explain the processes, tell features of your products, highlight their usability, and everything you wish to emphasize. You can do it all and more with just visual communication, without any language barriers, and eliminate any possible misinterpretation.
- Positive Impact on Brand Image
3D product animations make your products appear sumptuous, polished, and extremely impressive, eventually imprinting a reputable image of your brand in the minds of viewers. Moreover, 3D product animation will aid in brand recall value, showcase professionalism, and portray your product as a hero!
- Enhanced Interactivity
Driving engagement and getting your prospects to talk about your product is no less than a milestone achieved! 3D product animations instantly catch the audiences’ eyes, create a wow some impact, and instigate viewers to delve deeper into the product details. You can use storytelling format to communicate about your products or use cut section to peer inside the product etc., to engage audiences with alluring 3d product animations.
- Cost-Effectiveness and Reusability
Getting your 3D product animations created is a one-time investment, as it can be utilized in the future in innumerable ways on other platforms. Apart from exhibitions, you can use them for marketing your products on digital platforms, send those videos to customers whenever an inquiry comes in, post them on social media and websites to attract audiences, and ultimately build your brand credibility. Moreover, you will not need to make custom arrangements for every upcoming exhibition, and you can display 3d product animations without any hassles. Besides, you can easily ask your service provider to add or subtract information from the videos in the future based on product enhancements.
3D Product Animation as a Powerful Business Tool
What makes 3d product animations powerful is that it puts your brand into the limelight in the most unique and intriguing way. Visuals have the power to significantly impact buyers’ decisions; no doubt, video platforms have gained massive momentum for marketing purposes. Once you have grabbed your target audience’s attention through an enticing video, it becomes easy to nurture your lead and convert to sales. Videos are also adequate for fueling brand retention value and keeping your audiences engaged even post-exhibition.
You are well-versed about the benefits that 3d product animations offer for your business by now. As your product videos will be exhibited directly to a mass of prospects, you can’t afford to go wrong! Therefore, another significant aspect is to onboard a qualified and capable animation service provider who possesses the necessary domain knowledge to deliver up-to-mark animations.
EAXPRTS Solutions: Never miss a chance to impress your audience!
With over 20 years of experience in delivering hyper-realistic and cutting edge 3d engineering animations, EAXPRTS has helped exhibitors from various countries like the UK, USA, Mexico, Spain, Russia, India, Japan, etc. to promote their products exquisitely. Moreover, our team has served various industries, including machine tools, OEMs, heavy engineering, etc.; this further supports our proficiency and expertise to help you exhibit your products through 3d animation at IMTEX Exhibition 2022.
Need quick assistance? Contact us today at sales@eaxprts.com!